Fine timepieces and jewels from Italy
The traditional company Bulgari has been known for its exquisite jewellery creations for that past 130 years. The brand has transferred its keen sense of style in the creation of men’s and women’s watches since the 1970s. The Bulgari Bulgari line was one of the first timepiece collections to be introduced by the company. In 1977, the Italian house collaborated with the legendary watch designer Gérald Genta in hopes of developing a modern and innovative timepiece. Genta has long played with the idea of presenting a brand name along the bezel of a watch and decided to finally implement this concept with the Bulgari Bulgari collection. The bezel consequently became a hallmark of the famous line, which is now one of the most famous product offerings from the company today.
The Roman heritage and the embossing of Italian coins have inspired the design of the Bulgari Bulgari collection. The line has continuously been expanded with new models and modernised in accordance with the latest technologies and designs. The Bulgari Bulgari collection is a creation of Haute Horlogerie and lies at the heart of the famous Italian house.