The versatility of Rolex
The Day-Date was one of the first wristwatches in history to provide not only the traditional date display (which is also incorporated in the Datejust), but also a display that indicates the day of the week written out in full.
The date display with the characteristic Rolex Cyclops lens is positioned at three o’clock. At twelve o’clock is a window that is streamlined to be parallel to the curve of the case, and displays the written out weekday that is namesake of the Day-Date.
Whether in English, Chinese, Italian or Russian - the day written in full can be displayed in one of more than 26 world languages. Although this day display may sound conspicuous, the Oyster Perpetual Day-Date impresses with its understated and classic design. Due to its timeless elegance and its striking display, the Day-Date enjoys high recognition and value among men, particularly when looking at vintage Rolex models. The newer versions of this design are also enjoying increasing popularity among the female clientèle.